ROLE
• Campaign Development • Art Direction • Website Design • Post-production
PROJECT
Anderson DDB needed a website redesign and promotional campaign that spoke to it’s core market, health and lifestyle brands, but stayed true to it’s mother brand DDB. The solution was to infuse lifestyle landscape scenes with the golden light that radiates from the DDB logo. These elements were translated into photographs, website, lightboxes, and office decorations.
CLIENT
DDB is one of the largest and oldest advertising agencies in the world. Anderson DDB, based in Toronto, covers international clients with a focus on health, lifestyle and medical products.