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Loe Russell · Creative Direction & Experience Design
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  • ABOUT

Lind House Website + Visuals

Project

A visual campaign and website design for a premium residential property.

Bringing the Space to Life

To move beyond static renderings and evoke a lived-in, atmospheric quality, I focused on introducing subtle, natural movement into the visualizations. Wind-blown curtains suggest a gentle breeze, while the soft flicker of a fireplace adds warmth and intimacy. These gestures weren’t just aesthetic choices—they reflected the calm, understated elegance at the core of the property's personality. The goal was to breathe life into the scene, creating a sense of presence, mood, and quiet activity. These details were intentionally directed to shift the viewer's experience—from observing architecture to feeling immersed in a moment within it.

ROLES

• Art Direction
• Post-production
• Website Design

 

© Loe Russell 2025 Imprint loe@loerussell.com Linkedin Based in Berlin, available internationally.